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Coway social & Campaign

After winning Coway’s request for proposal, our team was tasked with the full scope of brand work. Whether we were creating social campaigns or promoting product launches, the aesthetic always remained friendly and clean, demonstrating Coway’s expertise and award-winning design.

 

client:

Coway

role:

art direction & design

 
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THE Social feed

Coway’s social feed was a carefully curated mix of lifestyle, product, and informative content. Through the use of imagery, animation, and illustration we highlighted the every day benefits of Coway’s array of products in an engaging and friendly way.

 
 

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independence day campaign

Fireworks built from icons and elements found within the family of Coway products, flash for a patriotic, sleek Independence Day campaign.

 
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Earth day’s 50th anniversary

In honor of Earth Day’s 50th anniversary, we created a series of posts calling out things that can be done from home (in times of COVID-19) to help combat climate change.

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creative directors:

mike ball
Eric Sutton

strategy:

james herrera
jennifer herbert

copywriter:

jesse rice

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